PRIVACY POLICY
This Policy provides basic information about the purposes, processing and security of your personal data as a user of the website: kutekmood.com (hereinafter referred to as the Site).
By reading the Privacy Policy you will learn who is the administrator of your personal data, what personal data is collected by the Site, for what purposes it is used and how it is protected.
§1. Basic Information.
1. The administrator of your personal data is: Maciej Kutek entrepreneur registered in the Central Information and Evidence of Economic Activity: FPH KUTEK Maciej Kutek with registered office in Częstochowa (42-200 ), ul. Wręczycka 188, NIP: 5730200381.
2. Contact with the Administrator is possible via e-mail: info@kutekmood.com
§2. Data processing rules.
1.) The Administrator shall process personal data in accordance with the following principles:
1) on a legal basis and in accordance with the law (legalism);
2) with integrity and honesty (reliability);
3) in a transparent manner for the data subject (transparency);
4) for specific purposes and not “for stock” (minimization);
5) no more than needed (adequacy);
6) with care for the accuracy of the data (correctness);
7) no longer than needed (temporality);
8) ensuring adequate data security (security).
§3. Purposes, legal basis and scope of data processing.
1. We will process your data:
1) for contact purposes in order to provide you with a response to your message sent to us directly by email, through a form, through a social media channel or in response to a telephone contact based on the fulfillment of the Administrator’s legitimate interest related to the need to respond to you;
2) for marketing purposes, only on the basis of your consent;
3) for informational purposes, to provide you with important information regarding the services you use through our Site;
4) for purposes related to our company profile on social media (such as Facebook / Instagram) according to the rules set by the owners of the medium (portal) in question and to inform therein, about our products, promotions and other news about our business, which we consider to be our legitimate interest;
5) for technical purposes using cookies (technical cookies), based on the realization of the Administrator’s legitimate interest related to the proper operation and functioning of the Site;
6) for statistical and analytical purposes, if you have consented to our use of cookies for analytical purposes (analytical cookies);
7) for marketing purposes, if you have consented to our use of cookies for marketing purposes (marketing cookies);
8) for the purpose of archiving phone numbers, messages, e-mails, based on the implementation of the Administrator’s legitimate interest related to protection against claims;
9) to analyze anonymous information.
This is information collected through our Site, such as information about your browser, operating system, device, time spent on the site, page transitions, link clicks, approximate location, age range, gender.
This information is anonymized and is collected through our partners’ advertising and analytics systems.
They do not allow for identification and attribution to a specific user.
We use this information for marketing, analytical and statistical activities.
2. We process your data in terms of:
1) if you send us a message by email, through a form, social media channel or provide information by phone, we will process the data that will be contained in that message. Providing us with data in this way is done voluntarily. You can ask us to delete this data at any time;
2) if you like a post, leave a comment, write, respond or otherwise join our social media profile (e.g. Facebook, Instagram) we will process your data that you have provided in that medium and to which we will have access. In order to terminate the processing, you may terminate your subscription to our profile;
3) the other data we process is your IP address and other data stored in cookies. You decide to what extent we can use cookies with your data. Providing us with data in this way is done voluntarily. You can change your preferences at any time. You can do this in your web browser or by deleting stored cookies originating from our Site;
4) use of APIs (application programming interfaces) provided by third-party partners to integrate various functionalities such as maps, analytics, advertising or social media services. The use of these APIs may lead to the creation of additional cookies or the use of existing cookies to process user data. Third-party partners may store and process this data in accordance with their own privacy policies.
§4. We do not perform automated profiling on the Site.
1. On the Site, we do not use automatic profiling to create marketing campaigns based on measuring user activity, through which we would be able to target advertising material selected by us to a precisely designated user.
2. although we use advertising systems of our partners (Facebook, Google), the information and data they obtain about your activity on the Site, on the basis of which we can create marketing campaigns, are not automatic profiling, because on their basis we are not able to make decisions in relation to you as a specific user (e.g. showing you a specific advertisement). We can only create ads for groups of users, based on general statistical data provided by partners. We are not able to make a specific user see an ad of our choice based on activity data.
3. For more information on how our partners profile users and create audience groups, please see their privacy policies in the paragraph below.
§5. Recipients of the data and intent to transfer the data to a State outside the EEA or an international organization.
1. Depending on the purpose for which we process your data, the recipients of your personal data may be:
1) government offices and other public institutions, to the extent that the obligations to transfer data arise from the provisions of the law in force on the territory of the Republic of Poland, for purposes related to the implementation of legal obligations incumbent on the controller, such as the assertion of legal claims, the implementation of tax obligations and other proceedings regulated by the relevant laws;
2) the Site’s software provider (hosting, server, domain);
3) the entity providing programming support for the Site;
4) an entity engaged in marketing support of the Site and operation of social media channels;
5) a cloud-based data and document storage software provider;
6) the provider of software to manage cookies and the extent of data processed;
7) if you have consented to marketing cookies, your data stored in cookies, will be transferred to our advertising partners (Facebook, Google);
8) if you have consented to analytical cookies, your data stored in cookies, will be processed by the provider of software for analyzing traffic on our Site (such as Google Analytics).
2. Your data shall not be transferred to countries outside the EEA or international organizations, except in the case of data processing by entities:
1) Google Inc. headquartered in the U.S. for analytics of website traffic in the Google Analytics system and the provision of additional functions (such as Google Maps, Google Search Console) related to the proper functioning of the Site and the display of search results. See how Google processes and protects your data. This browser add-on will allow you to manage the scope and level of access to the data collected by Google Analytics;
2) Google Inc. based in the U.S. for advertising and measuring its effectiveness in the Google Ads system. See how Google processes and protects your data;
3) Facebook Inc. headquartered in the U.S. for account maintenance and access to your data on social networks (Facebook, Instagram), ads and measuring their effectiveness related to the installation of the Facebook pixel on the website and the Conversion API. See how Facebook processes and protects your data;
4) Google Inc. headquartered in the U.S., in terms of serving embedded YouTube browser videos on the site. Google collects data about your preferences, video viewing activities, which can affect the ads you see and the shape of your playlists. See how YouTube cares about the privacy of your data.
§6. Data retention period.
1 We are unable to specify a single period for which we will process your data.
2. If you have provided us with your data in a message sent by email, telephone, through a form or via social media on which we have our company profiles, we will process your data until you request the deletion of that data or object to the processing, but also in the event that we consider that we have fulfilled the legitimate interest of the Controller.
§7. Users’ rights.
1. You have the following rights in connection with the processing of your data:
1) access to the content of their data and the right to rectify, delete, limit processing;
2) The right to data portability;
3) The right to object;
4) The right to withdraw consent to their processing at any time and in any form, unless the processing is done for the purpose of the Administrator’s performance of a contract, for the purpose of the Administrator’s fulfillment of legal obligations to state institutions, or for the purpose of the Administrator’s legitimate interests.
2. You also have the right to lodge a complaint to the President of the Office for Personal Data Protection (at the address of the Office for Personal Data Protection, 2 Stawki Street, 00-193 Warsaw).
3. For more information on data protection, visit the website of the Office of Personal Data Protection: www.uodo.gov.pl
§8. Cookie Information.
1 We use cookies on our Site.
2. We have installed a plug-in on the Site that allows you to independently manage the extent of processing of personal data through cookies.
This plug-in complies with the latest Consent Mode v2 requirements, which provides a high level of personalization and privacy protection.
The author of the plugin is a certified partner of Google, which confirms the application of best practices and standards in the field of user data and cookie management.
With this functionality, you can easily and intuitively customize your data processing settings according to your preferences.
3. Cookies are small text files stored on users’ devices while browsing the Website.
They are used to facilitate the use of our Website, improve the quality of our services and enable analysis of user traffic and behavior.
4. Cookies can be permanent (persistent) or temporary (session).
Permanent cookies are stored on the user’s device for a certain period of time or until the user deletes them.
Temporary cookies are deleted when you close your browser.
5. We use our own cookies and third-party cookies.
Proprietary cookies are used to ensure proper operation of the Site, personalize content, record user preferences and analyze statistics.
Third-party cookies are used by third-party analytics, advertising and social media integration tools.
6. Users have the right to control and restrict how cookies are used on our Site.
Most web browsers allow you to manage cookies, including blocking, restricting or deleting cookies.
For details on how to manage cookies, please refer to your browser settings.
7. Please note that disabling or restricting cookies may affect the functionality of the Site and the quality of the services provided.
8. We use different types of cookies on our Site to better adapt to users’ needs and to ensure optimal use of the Site.
9. Technical cookies: They are necessary for the proper functioning of the Site.
They allow us to maintain user sessions, handle forms, remember preferences and ensure the security of the Site.
10. Marketing cookies: They allow personalization of advertisements and conduct remarketing activities that are tailored to users’ interests and preferences.
They are also used to measure the effectiveness of advertising campaigns and optimize advertising content.
11. Analytical cookies: They are used to collect information about how users use the Site, such as the number of visits, Pages visited, time spent on the Site or source of traffic.
The data obtained helps analyze and optimize the Site, improving its performance and tailoring content to users’ needs.
§9. Why do we use cookies?
1. Comfort of use of the Website: cookies (cookies) can significantly affect the comfort of use of the Website.
2. Personalization of content: cookies allow us to customize the content displayed according to the user’s preferences and interests, making the site more attractive and useful.
3. Remembering settings: Cookies allow the site to remember your selected settings, such as language, layout or color scheme, for a faster and more convenient use of the site.
4. login: cookies allow you to store information about the logged-in user, which allows you to easily switch between different sections of the Site without having to log in again.
5. session maintenance: thanks to cookies, the site can track user activity on various sub-pages, allowing users to easily return to recently visited sections or continue unfinished activities, such as filling out forms.
6. performance optimization: cookies can be used to analyze traffic and user behavior on the site, which helps optimize its performance and deliver quality content.
7. Ads: cookies allow you to display personalized ads that are tailored to your interests and needs.
As a result, the ads are less intrusive and more relevant.
8. Social media integration: cookies allow integration with social media sites such as Facebook, Twitter and Instagram, enabling easy sharing of content and additional features such as commenting and liking.
§10. Functions of technical cookies.
1. Maintain user session: technical cookies allow the user’s session to be maintained while navigating the Site, allowing the user to move between different sections of the Site without having to log in again or enter the same information.
2. Remembering user preferences: thanks to technical cookies, the site can store information about user preferences, such as the chosen language, font size, color settings or other personalization elements.
3. Form handling: technical cookies support the functioning of forms on the site, such as login, registration or contact forms, ensuring that data entered by users is processed correctly.
4. Optimization of the performance of the Site: the use of technical cookies allows you to monitor the performance of the Site and the loading speed of individual elements, which allows you to optimize and improve the quality of services provided.
5. Security: technical cookies help ensure the security of the Site and its users, for example by verifying the identity of users, detecting intrusion attempts or protecting against CSRF (Cross-Site Request Forgery) attacks.
§11. Analytics cookie functions.
1. Measuring site traffic: analytics cookies allow you to monitor the number of visits, unique users and pageviews, which gives you an overall picture of the popularity and performance of the Site.
2. Analyzing user behavior: with analytics cookies, you can collect information about how users navigate the Site, such as time spent on individual pages, navigation paths, and where they leave the Site.
3. Conversion optimization: analytics cookies help identify elements of the Site that affect the effectiveness of achieving business goals, such as registering, placing an order or filling out a contact form.
4. User segmentation: the use of analytical cookies allows grouping users according to different criteria, which allows to better tailor content and offerings, to the needs of each segment.
5. A/B Testing: analytics cookies are used to perform A/B testing, which involves comparing two versions of the Website to see which one better meets its objectives. These tests help optimize the appearance, functionality and content of the Website.
§12. Functions of advertising cookies.
1. Personalized ads: marketing cookies allow you to display ads tailored to your interests, preferences and browsing history, making them more attractive and effective.
2. Remarketing: with marketing cookies, you can track users who visited the Site but did not complete a purchase or other action and retarget them with ads to encourage them to return to the Site and complete the transaction.
3. Measuring the effectiveness of ads: marketing cookies allow you to monitor the results of your ad campaigns, such as the number of clicks, conversions or impressions, so you can optimize your marketing strategy.
4. Manage ads across multiple channels: the use of marketing cookies makes it easier to coordinate and integrate advertising efforts across different channels, such as search engines, social media and Partner Sites.
5. Testing and optimization of advertising content: marketing cookies are used to conduct A/B testing and other analytics to assess what messages, formats or advertising creative are most effective and engaging for users.